Latest Posts
Workarounds To Make Enhanced Campaigns More Flexible + MORE Mar 21st
Last week at SMX West, I was on the “SEM Best Practices Debate” panel. Several of the topics we debated were related to Enhanced Campaigns, clearly something on the minds of search marketers these days. This month, I’ll recap a few take-aways from the event and share some ideas for...
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Twitter Turns Seven Years Old Today #HappyBirthday #Twitter7 + MORE Mar 21st
Today marks seven years since Jack Dorsey, Twitter’s creator, sent the very first tweet, kicking-off a social media phenomena that has grown to 200 million active users sending more than 400 million tweets daily. Dorsey served as Twitter’s CEO until 2008 when he became the...
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‘YouTube For Business', Vidyard, Raises $6M Series A Led By OMERS Ventures To Build Out Its Video Marketing & Analytics Platform + MORE Mar 21st
Vidyard, a Y Combinator alumnus and enterprise startup that sells a video marketing platform with embedded analytics tools to businesses to help them track and monetise video content, has closed a $6 million Series A led by Canada’s OMERS Ventures. Existing investors iNovia Capital and Sof.... More »
Rumblefish, Soundtrack Licensing Partner To YouTube And Others, Buys Catalogik To Improve Music Search + MORE Mar 21st
A note of consolidation in the world of digital music: Rumblefish, a company that works with the likes of YouTube, Amazon, Vimeo, Facebook and Slideshare to let users add licensed soundtracks to their digital creations, is today announcing the acquisition of Catalogik, a platform to help find and mo.... More »
How often should I use keywords in my content?
– vertical-leap.co.uk
In the next part of my miniseries about the content on your website I thought I’d cover keywords and how these can be used in your content. One of the most common questions I get asked when advising people about using content on their website is how many times to use keywords within a body of text…